Flu and COVID-19 NIP Campaign Help Guide

Steps to select patients in the Flu and Covid NIP vaccination cohort and send them a message.

Table of contents:

• Video Tutorial
• Flu and COVID-19 NIP Campaign Quick Guide

• Part 1 - Login And Define Your Cohort
• Part 2 - Create A Campaign And Select Your Message
• Part 3 - Edit Your Message
• Part 4 - Filter Patients And Schedule Your Message

Additional resource:

💡 Check Your Territory NIP Eligibility: Click HERE

Video Tutorial:

Flu and COVID-19 Campaign Quick Guide

Potential Cohort, Important Tips and Messaging

Step-by-Step Guide (Instructions):

Part 1 - Login And Define Your Cohort

1. Follow this link to login https://enterprise.strongroom.ai/strongpro/login or
   login to Strong ER via your desktop. To login via Strong ER, navigate to 'Analytics' in the side menu to enter your StrongPro platform.
2. Select 'Contact' from the header menu
   
   

Select your cohort

1. Suggested cohort to enter:
   Patient Age: 65-90 or 65+ (over 65 years).
   • Optional Additional Filters:
     Distance from Store: for example, 0-5, 0-10 (km)
     Loyalty: for example, Good & Strong
2. Click the 'Contact' button on the bottom right of the screen.

Part 2 - Create A Campaign And Select Your Message

1. Select 'Create Campaign' (recommended)
   or 'Skip, Send without Campaign' (ad hoc message)
2. Enter Campaign Details
   1. Campaign Name: Type "Flu and COVID NIP Vaccine 2025"
      Optional: Enter 'Campaign Description' & 'End Date'
   2. Campaign Goal
      Select a Goal Type, Measure By and Set Goal amount.
   3. Template Selection
      > Search for the “Flu and COVID NIP Vaccine SMS 2025” in the template search function
      > Select: 'Select All'
   4. Click 'Next'
      
      

2. View Templates And Select Preferred Message
   ^{Note: You can edit the template or create a new template after this step!}

1. 1. Click the '' (arrow) to expand the templates.
   2. Select: Preferred template by clicking the 'dot' (⚪) to the left of the template name.
   3. Click 'Next'

Part 3 - Edit Your Message

1. Edit your message
   Insert personalisation fields such as {Pharmacy Name}, {Pharmacy Address}, etc
   

   ‼️Caution‼️ SMS Cost When Using Emojis and Special Characters.
   Using emojis 👉🧑‍⚕️⚕️or special characters modifies the SMS part character count. They modify the SMS part to 70 characters instead of 160 characters.

   In other words, each SMS part will cost .12 cents per 70 characters if the text includes emojis or special characters, and it will cost 0.12 cents per 160 characters if you don't include emojis or special characters.
   

    

   Tip: We suggest adding the patient's first name, pharmacy name, and even the sender's name, which can increase the response rate.

    

2. Optional: Saving Your Edited Message
   It is recommended that you save your edited message for future use.
   
   Click the floppy disk icon 💾
   Enter the name of your template: e.g. 'Flu and COVID NIP Vaccine SMS 2025
    month 2025 insert pharmacy name'

   Tip: Add the month, year, and your pharmacy name. This makes it easy to find for future campaigns.

   

   
   
   

Part 4 - Filter Patients And Schedule Your Message

1. Click 'Select all 659 patients match this search'
   
   

   ‼️Important‼️Click 'Select all patients 659 patients match this search', or the message will only be sent to the first 50 patients in the cohort.

   
2. Manually Deselect Patients From Cohort: If you don't want specific patients in the cohort to receive the message. You can manually deselect patients from the selected cohort
   
   
   
   
3. Send Your Message
   Click to Send
   Select Later and Enter: 'Date' and 'Time'
   Or click now.